HAN
HAN
Inspiration for a sustainable business strategy

Inspiration for a sustainable business strategy


In 2015 Boom Lemma published the Dutch version of the book and website ‘inspiratie voor duurzame bedrijfsstrategie’. This format contains actual business cases and the way company’ s are anticipating relevant societal themes like globalization, circular economy, big data & business intelligence, financing the business, the connection with the customer and the brand & customer loyalty. More information about the Dutch version is available via the link: www.inspiratievoorduurzamebedrijfsstrategie.nl.

This version contains an international transcription of the original book and website of 2015 with new actual cases and interviews with experts from international organizations. In comparison to the initial version, in this edition there is a focus on the Dutch approach, concerning the Dutch Topsector policy and the contribution of this policy to business innovation and the development of an attractive and competitive Dutch business ecosystem.

On this website you will find interviews with different experts from international organizations, scientists and representatives of the Dutch government. Next to these interviews you’ll find reference videos connecting the various themes in the different chapters of the book and additional information, like annual reports and business presentations.

The content of the book and website is gathered by students of HAN University of Applied Sciences and international students from Arnhem Business School.

Click on the image below for digital book

Click on the image below for digital book